Marketing Automation Manager
Company: Disability Solutions
Location: Cincinnati
Posted on: May 3, 2024
|
|
Job Description:
Position Type : Full time Type Of Hire : Experienced (relevant
combo of work and education) Education Desired : Bachelor of
Commerce/Business Travel Percentage : 1 - 5%Job DescriptionEvery
day, our teams innovate across the world of finance. We collaborate
to work smarter, while making a difference. We believe in diversity
and inclusivity, giving a voice to everyone on the team. And we
celebrate our success together. What you will be doing:* Develop
and implement marketing automation strategies that align with
business objectives* Research and evaluate marketing automation
solutions to select the best fit for campaigns* Serve as marketing
automation administrator across our multiple instances.* Develop
and maintain data, field and system governance policies for our
marketing automation system with collaboration with our data,
Salesforce.com and our non-Marketing teams who use our marketing
automation system.* Create and maintain marketing automation
workflows and asset templates* Develop and execute lead nurturing
programs to nurture leads through the sales funnel* Analyse
marketing automation data to track campaign performance and
identify areas for improvement* Collaborate with marketing, sales,
and product teams to integrate marketing automation into the
overall marketing and sales process* Stay up-to-date on the latest
marketing automation trends and technologies* Set up and manage
webinarsWhat you bring:* 3+ years of experience in Marketo* Proven
track record of designing, implementing, and managing marketing
automation campaigns within Marketo* Strong understanding of
Marketo marketing automation platform and functionalities*
Expertise in lead nurturing and customer relationship management
(CRM) systems (Salesforce)* Basic HTML, CSS, JavaScript knowledge*
Excellent communication, interpersonal, and analytical skills*
Ability to work independently and as part of a team* Experience
managing multiple Marketo instances, tied to separate CRM
instances* Marketo Certified Expert Certification* Strong
understanding/experience with Salesforce and Marketo sync*
Experience with data analysis tools such as Google Analytics and
Tableau* Ability to present complex information to both technical
and non-technical audiencesWhat we offer you:* A multifaceted job
with a high degree of responsibility and a broad spectrum of
opportunities* A broad range of professional education and personal
development possibilities* A variety of career development tools,
resources and opportunitiesTime to support charities and give back
in your community* A fantastic range of benefits designed to help
support your lifestyle and wellbeingPrivacy StatementFIS is
committed to protecting the privacy and security of all personal
information that we process in order to provide services to our
clients. For specific information on how FIS protects personal
information online, please see the Online Privacy Notice.EEOC
StatementFIS is an equal opportunity employer. We evaluate
qualified applicants without regard to race, color, religion, sex,
sexual orientation, gender identity, marital status, genetic
information, national origin, disability, veteran status, and other
protected characteristics. The EEO is the Law poster is available
here supplement document available hereFor positions located in the
US, the following conditions apply. If you are made a conditional
offer of employment, you will be required to undergo a drug test.
ADA Disclaimer: In developing this job description care was taken
to include all competencies needed to successfully perform in this
position. However, for Americans with Disabilities Act (ADA)
purposes, the essential functions of the job may or may not have
been described for purposes of ADA reasonable accommodation. All
reasonable accommodation requests will be reviewed and evaluated on
a case-by-case basis.Sourcing ModelRecruitment at FIS works
primarily on a direct sourcing model; a relatively small portion of
our hiring is through recruitment agencies. FIS does not accept
resumes from recruitment agencies which are not on the preferred
supplier list and is not responsible for any related fees for
resumes submitted to job postings, our employees, or any other part
of our company.#pridepass
Keywords: Disability Solutions, Covington , Marketing Automation Manager, Advertising , Cincinnati, Kentucky
Click
here to apply!
|