Fabric & Home Care Media Planning Manager
Company: Procter & Gamble
Location: Cincinnati
Posted on: April 25, 2024
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Job Description:
Job Location
Cincinnati
Job Description
P&G is the largest consumer packaged goods company in the
world. We have operations in over 75 countries, with 65 trusted
brands that improve lives for 5 billion consumers worldwide. This
brings many advantages, including the opportunity for our employees
to enjoy a diverse and rewarding lifelong career filled with new
and exciting challenges.
We believe great ideas emerge from the creative connections that
happen between our talented employees and we encourage diverse,
multi-functional teams to work together to generate new ideas to
address challenges we face.
As a Media Planning Manager you will:
Understand and ensure team is on track for all brand-specific media
deliverables
Lead statuses and coordination and communication with the brand
team(s)
Day-to-day contact for agency partners- collaboration, timing,
asset needs, etc.
Lead preparation, development, execution, and monitoring of media
plans
Gather information and conduct initial data assessment to be used
in developing media plans, such as demographic profiles, media
usage habits, media costs
Ensure flowcharts, monthly budgets, authorizations, delivery
recaps, competitive analyses, and billing is properly
maintained
Develop and execute Digital campaigns including supplier
RFP/evaluation, campaign set up and optimization
Extrapolate and synthesize insights from reporting data from
various platforms including DCM, Social platforms and Media Tools
and monitor campaign pacing
Coordinate trafficking and tagging across all media types (Digital,
TV, Radio, etc.) and ensure Account teams have appropriate specs
and accurate creative is being used (key point to of coordination
with Ad Ops, Investment teams and account team from creative
agencies)
Ensure records of plans, insertion orders, schedules, etc. are in
place and compliant
Responsible for billing reconciliation with buying agency including
Proof of Performance process
Project manage brand-specific and cross-category work
Evaluate media opportunities and craft POVs for the category
Requirements of the role:
Work well in a team-based, fast paced, detail-oriented
environment
Apply media expertise to lead and develop best in class media
plans, approaches, and delivery.
Navigate effectively through complex issues, leveraging expertise
and business understanding to recommend solutions. Gain alignment
to recommendation and oversee execution.
Manage multiple stakeholders and multiple priorities, balancing
short and long term needs and implications.
Creatively envision solutions that meet the needs of the
business
Continuously learn and build media expertise while becoming fluent
in "P&G"
Keep current with what's going on in the industry (industry
periodicals, email newsletters, websites)
Job Qualifications
- Bachelor's Degree in related field
- Advanced computer skills (MS Word, Excel, PowerPoint)
- Desire for deeper understanding of media planning and activation
as well as the business
- Passion for Media, including TV/video, mobile, banner, search,
social, publishing, programmatic and branded entertainment
- Basic understanding of all/most media vehicles and channels
- Foundational marketing acumen
-2+ years media agency experience in a media or communications
planning role
- Experience using media-specific software, tools and data
(MediaTools, MediaOcean, Prisma, comScore, MRI, agency research and
planning tools, etc.) preferred
Starting Salary Range: -$85-$115K
Compensation for roles at P&G varies depending on a wide array
of non-discriminatory factors including but not limited to the
specific office location, role, degree/credentials, relevant skill
set, and level of relevant experience. At P&G compensation
decisions are dependent on the facts and circumstances of each
case. Total Rewards at P&G include salary + bonus (if
applicable) + benefits. Your recruiter may be able to share more
about our total rewards offerings and the specific salary range for
the relevant location(s) during the hiring process.
All qualified applicants will receive consideration for employment
without regard to race, color, religion, sex, national origin,
protected veteran status, disability status, age, sexual
orientation, gender identity and expression, marital status,
citizenship, HIV/AIDS status or any other legally protected factor.
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Immigration sponsorship is not available for this role. As a
general matter, Procter & Gamble does not sponsor candidates for
nonimmigrant visas or permanent residency. However, Procter &
Gamble may make exceptions on a discretionary basis. Any exceptions
would be based on the Company's specific business needs at the time
and place of recruitment as well as the particular qualifications
of the individual.
Procter & Gamble participates in e-verify as required by law. -
Qualified individuals will not be disadvantaged based on being
unemployed.
Job Schedule
Full time
Job Number
R000100583
Job Segmentation
Experienced Professionals (Job Segmentation)
Starting Pay / Salary Range
$0.00 /
Keywords: Procter & Gamble, Covington , Fabric & Home Care Media Planning Manager, Executive , Cincinnati, Kentucky
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